Tuesday, June 11, 2013

Vlado Krimpl - Storyteller

By Luke Whitford
Vlado Krimpl has been described as the story teller of our generation, branching from feature films to video clips for popular music stars, but his latest masterpiece is an advertisement for “Triple V Radio”.*

Vlado Krimpl doesn’t express a keen interest in radio per se but when asked why he chose to direct the advertisement for Triple V he said he was “interested in directing and filming anything that tells a story”.

I asked Vlado about what we see in the ad. “The advertisement takes place with a man on his way to work listening to Triple V on his iPod. He is listening to the song “So Excited”, also the slogan for the Triple V.

“He gets into the lift and basically goes crazy singing to the song. At the end another employee walks in looking disgruntled at him”.

So many elements working together in perfect harmony to tell the untold story of a man getting excited before he goes to work; Vlado Krimpl truly is the story teller of our generation.

*Note that this information isn't strictly true; it was written for the purposes of an assignment. However, Vlado really did make a mock commercial for Radio Triple V.

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